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NewBeauty Beauty Award winners are here! A viral blush, color corrector, more from $10

Style

Use these fashion trends, style tips, hair ideas and beauty products for style inspiration on TODAY. Discover celebrity style hacks, shop fashion and more!

Shop TODAY

Shop the winners of NewBeauty's 15th annual Beauty Awards

NewBeauty's senior editor-at-large and TODAY contributor Sarah Eggenberger shares some of the winners of NewBeauty’s 15th annual Beauty Awards, including Hailey Bieber’s Rhode pocket blush, Anastasia Beverly Hills brow gel and more.

The best CeraVe products, according to experts and editors

Tighten and moisturize your skin with these firming lotions approved by experts

Save over 50% off Patagonia, Hoka and more during REI's sale — shop products starting at $12

This bodysuit is the most flattering I’ve tried yet — and it's on sale

Trend report: A hair loss shampoo, Halara work pants and more trending favorites

NewBeauty Beauty Award winners are here! A viral blush, color corrector, more from $10

Looking for a new shampoo? Experts reveal there's 'no need to splurge'

Trend report: Mixed metal jewelry, gentle retinol and more spring finds

Target's highly anticipated collab with Kate Spade New York is live — and starts at $5

Hair stylists say these are the best at-home box dyes to use – starting at $8

Pop Culture

5d ago

Pop Culture

Martha Stewart shows off her classic pout in latest thirst trap photo

“Are you aging backwards? Get it queen!” one fan commented.
Martha Stewart
Martha Stewart

Babies

5d ago

Babies

Are string bikinis for babies OK? Swimwear brand sparks outrage on TikTok

“What baby needs scrunch butt bottoms and little tiny string bikini tops?” Brooke Cornell wondered.
Brooke Cornell
Brooke Cornell

Groceries

6d ago

Groceries

Trader Joe’s mini canvas tote bags are officially back in stock — in new colors

And they’re already being resold online for hundreds of dollars.

Shop TODAY

6d ago

Shop TODAY

Spring glow up: 5 double duty products to last all season

From a head-to-toe shower and cleansing oil a retinol moisturizing lotion, Shop TODAY editorial director Adrianna Brach stops by Studio 1A to share some products that are perfect if you are looking to refresh your beauty routine.
Spring glow up: 5 double duty products to last all season
Spring glow up: 5 double duty products to last all season

Shop TODAY

11d ago

Shop TODAY

Get a head start on Mother's Day shopping with these gift ideas

From cozy and fashionable cashmere wraps to a skin refining wand, TODAY’s Jill Martin shares Steals & Deals on Mother’s Day gifts up to 82% off!
Get a head start on Mother's Day shopping with these gift ideas
Get a head start on Mother's Day shopping with these gift ideas

Style

12d ago

Style

See Robert Irwin like you never have before in new underwear campaign

Irwin, the 21-year-old son of late "Crocodile Hunter” Steve Irwin, is the star of a new photo campaign for the Australian underwear company Bonds.
Robert Irwin
Robert Irwin

Shop TODAY

12d ago

Shop TODAY

Men’s spring fashion: How to upgrade your style for the season

Celebrity style strategist Andrew Weitz joins TODAY with the best ways to upgrade men’s fashion for spring, including adding color and knit patterns to your wardrobe.
Men’s spring fashion: How to upgrade your style for the season
Men’s spring fashion: How to upgrade your style for the season

Style

18d ago

Style

Upgrade your denim collection with these expert-approved jeans for mature women

Find the perfect fit with these expert tips.

Style

18d ago

Style

Leslie Bibb reveals how her viral ‘White Lotus’ bob got its cheeky name

“OK that’s the scoop! That’s the secret, not so heavy!” she tells TODAY.com.
Leslie Bibb.
Leslie Bibb.

Pop Culture

18d ago

Pop Culture

Benny Blanco attempts to do Drew Barrymore's makeup with Selena Gomez: 'What's this thing?'

The celebrity couple used products from Gomez's beauty line, Rare Beauty.
Benny Blanco, Drew Barrymore and Selena Gomez
Benny Blanco, Drew Barrymore and Selena Gomez

Pop Culture

20d ago

Pop Culture

Emily Ratajkowski shows 'worst haircut' of her life: 'I have bangs on the back of my head'

The model said she thinks her stylist was trying to give her a "British shaggy" look.
Emily Ratajkowski.
Emily Ratajkowski.