IE 11 is not supported. For an optimal experience visit our site on another browser.

NewBeauty Beauty Award winners are here! A viral blush, color corrector, more from $10

Skin care

For when you need to find some of the best face moisturizers, face masks, eye creams and dermatologist-recommended brands for your daily skin care routine.

Explore all Shopping

Trend report: A hair loss shampoo, Halara work pants and more trending favorites

Retinol products for anti-aging, according to a dermatologist

A root touch-up stick, viral 'jelly cream' and more Amazon beauty bestsellers, from $8

A Lands' End tote deal, new Color Wow and more spring finds

Sweet gifts to help prepare nursing grads for the next step

Do red light masks work? We asked dermatologists

Have puffy eyes? Experts say these skin care products will actually do the trick

Mother's Day gifts don't have to break the bank — picks under $30

Sephora's Spring Savings Event is happening now! Up to 30% off Sunday Riley, Dyson, more

Cruising soon? Don't leave land without these expert-approved travel essentials

TODAY earns a commission on purchases through these links.
AMAZON

Skintimate 2-in-1 Shave Oil & Moisturizer

$7.99

Amazon

AMAZON

The Ordinary GF 15% Solution

$15.50

Amazon

AMAZON

Vaseline Cocoa Shimmer Jelly Stick

$20.67

Amazon

$6.89

Target

$8.99

Ulta

DIFFBOT

Exuviance Age Reverse+ Total Correct Serum

$98.00

Exuviance

$98.00

Amazon

$98.00

Ulta

AMAZON

Paula’s Choice Pro Retinaldehyde Dual-Retinoid Advanced Treatment

$68.00

Amazon

$68.00

Dermstore

$68.00

Sephora

DIFFBOT

Bubble Magic Melt Micellar Milk

$15.00

Bubble Skincare

AMAZON

Anua Heartleaf Quercetinol Pore Deep Cleansing Foam

$13.00

Amazon

WALMART

Laura Mercier Tinted Moisturizer Natural Skin Perfector SPF 30

$42.40

Walmart

$37.80

$54.00

Laura Mercier

DIFFBOT

SkinCeuticals Physical Matte UV Defense SPF 50

$40.00

Dermstore

$40.00

Bluemercury

$40.00

Skinceuticals

Olay Regenerist Micro-Sculpting Cream Moisturizer

$24.99

$27.49

Olay

$19.99

$25.99

Amazon

$36.99

Ulta

TODAY staffers tried over 450 beauty products in 2023. Meet the 119 winners of our first-ever Beauty Awards.

Shop TODAY Beauty Awards: From The Ordinary to Shark, 18 winners – starting at $8

Shop TODAY’s 2024 Beauty Awards: Shop 65 favorites under $25

Shop TODAY Beauty Awards: The 26 best tools and trending products — starting at $6

24 award-winning products from foundation to primer — starting at less than $7

Shop TODAY Beauty Awards: 34 skin care picks that took first place

Beauty Awards: Shop our hair care winners — starting at $6

Conquer your mature skin woes with these award-winning beauty products

This $23 hair loss serum undid years of damage to my hairline

Summer is here! From sunscreen to sundresses, 33 award-winning essentials to get you through the season

Here's how we chose the Shop TODAY 2024 Beauty Awards winners

Tighten and moisturize your skin with these firming lotions approved by experts

NewBeauty Beauty Award winners are here! A viral blush, color corrector, more from $10

Looking for a new shampoo? Experts reveal there's 'no need to splurge'

Trend report: Mixed metal jewelry, gentle retinol and more spring finds

Target's highly anticipated collab with Kate Spade New York is live — and starts at $5

Hair stylists say these are the best at-home box dyes to use – starting at $8

Amazon, Walmart and Target aren't the only retailers with membership access — see what other brands offer deals, discounts and more

The 22 best anti-aging skin care products to use, according to experts

The best drugstore foundations that won't break the bank, according to makeup artists

In your 60s? Dermatologists recommend adding these retinol products to your routine

Experts explain if hair growth hats work, plus an exclusive discount on this editor-loved cap

My mom is in her 60s, I'm in my 20s — we both love this under-$10 foundation

This viral brand released an at-home gel manicure kit — it's so easy to use

Refresh your closet with these stylist picks: Sailor jeans, a Vera Bradley deal and more

This 3-step routine gave me a thicker hairline after years of stress-induced hair loss

How purple shampoo can revive brassy blonde hair, according to experts

Planning a getaway? These are the travel essentials you need for a seamless trip

This is said to be the No. 1 most reviewed foundation online — here are my thoughts

Make room in your suitcase for these spring travel essentials, starting at $8

We found the best foundations for mature skin and they start at $4

Can microcurrent devices really help with signs of aging? Experts weigh in

Achy feet and dry heels? An expert shares the best foot care products — starting at $6

Dry complexion? These skin tints provide subtle color and hydration

Are you taking care of your scalp? Experts say you should be doing these 2 things

Tired of fine lines and wrinkles? Dermatologists say a retinol body lotion can help

You don’t need a fancy wrinkle cream — experts approve these drugstore favorites

Elevate your spring with these Amazon customer-loved essentials, starting at $8

Can this skin care ingredient replace your deodorant? A derm explains

16 thoughtful, caring and Oprah-approved Mother's Day gifts

Your wife deserves the best on Mother's Day (and every day!)

Mother's Day self-care gifts to treat her to some 'me time'

Should you use tea tree oil in your hair? Trichologists explain

SPF season is upon us! Experts share the best sunscreen sticks to shop

10 lip stains makeup artists and editors recommend for long-lasting color

Best Ulta sale deals: Batiste, Tarte and more, from $5

How to choose a safe sunscreen while pregnant, according to dermatologists

Get rid of tangles and knots with these expert-approved detanglers

Haus Labs, Il Makiage, E.l.f.: Which foundation is best?

Get a jump on Mother's Day shopping with these 41 Amazon picks

TikTokers claim these viral patches smooth wrinkles — but what do the experts think?

Amazon's Big Spring Sale ends tonight! Final chance to save up to 65%

Award-winning accessories for spring break travel — starting at $9

Swap your beauty routine for these expert-loved essentials for spring, starting at $6

The best beauty deals of Amazon’s Big Spring Sale: Expert picks for mature skin starting at $6

Do drugstore retinols really work? Dermatologists weigh in

Amazon's Big Spring Sale is still on! Sunday Riley, Shark and more beauty up to 60% off

These anti-aging ingredients actually work, according to derms

A limited-edition Merit set, 50% off Cuisinart cookware and more exclusive deals

Three days left to save up to 50% off Lancôme, Redken, more during Ulta 21 Days of Beauty

What is tanning water? Experts weigh in

What causes an oily scalp? Experts explain how to manage it

This $6 dermaplaning tool is a game-changer – I found even more on sale

Makeup artists share their go-to eye shadows for mature skin

Do scalp massagers work for hair growth? 5 trichologists weigh in

Your hair ages with you: Experts explain how to care for it

The best foundations for mature skin, according to makeup artists

Are you layering your skin care products correctly? Experts explain

Bobbie's Bests in beauty: A custom foundation tool, first-ever triple tip brow pen, more

The 10 best root touch-up products, approved by hairstylists — starting at $8

Dermatologist Dr. Dendy Engelman stopped by TODAY with Hoda & Jenna to share her favorite products from around the world

From Brazil to South Korea, 5 dermatologist-loved beauty products from around the world

Looking for something else? Here you can find recommendations from some of our most commonly shopped categories.