How one mom's idea became a global baby product brand
04:56
How 1 woman went from giving hair advice to creating a viral brand
05:25
Friends behind Glow Recipe on weaving Korean beauty into the US
05:07
How Alpyn Beauty fuses clinical ingredients with wild plants
04:46
How this candy brand is reviving childhood favorites with less sugar
04:57
Meet the founder of the vibrant brand Never Fully Dressed
04:37
Ranavat founder on bringing her culture to her skin, hair brand
03:38
Learn the inspiring story behind Sweet Loren's cookie dough
04:48
Meet the entrepreneurs making tailored supplements for women
04:37
Copied
Copied
The CDC says 1-in-33 babies born in the United States are born with birth defects, often linked to nutrient-deficiencies during pregnancy. TODAY’s Jill Martin meets Perelel founders Alex Taylor and Victoria Thain Gioia, two entrepreneurs who created supplements tailored to different stages of the hormonal journey throughout life.April 11, 2025
Now Playing
Meet the entrepreneurs making tailored supplements for women
04:37
UP NEXT
These safe, non-toxic cleaning products are sweeping the industry
04:12
How this entrepreneur wrote a new chapter in her life with book app
04:56
Meet the entrepreneur behind Vietnamese coffee brand Sang
04:45
Meet the mom behind the super soft bedding brand, Boll & Branch
05:18
Meet the entrepreneur with a vision for a better breakfast
04:37
Urban Decay co-founder talks new passion for sustainable makeup
04:18
Sisters behind Beachwaver curling iron share viral success story
04:22
Why this beauty brand has people all over the world saying 'Oui!'
04:56
How 1 woman uncorked her dream of a single-serve wine company
04:28
Purely Elizabeth founder talks granola business’ growth, success
