IE 11 is not supported. For an optimal experience visit our site on another browser.

A root touch-up stick, viral 'jelly cream' and more Amazon beauty bestsellers, from $8

From trending to tried-and-true, these are our top beauty buys for spring.

Spring is the season for new beginnings. This time of year, we're typically giving our lives a good refresh and clean out — but not just around the house. If you’re hoping to hit the reset button on your routine and revamp your beauty cabinet, too, now is the perfect time to make room for a game-changing hair product or give some new body care a try before summer rolls around.

Shop TODAY editorial director Adrianna Brach stopped by Studio 1A with a host of her favorite beauty essentials for spring. From a shower oil Brach considers “essential” to a universal salve that helps heal chapped lips, cuts, sunburns and even bug bites, these Amazon must-haves all earned the Shop TODAY seal of approval. And you don’t have to break the bank to test out these tried-and-true beauty finds — many of our picks are under $10.

Keep scrolling to see the hair, skin care and makeup buys that deserve a spot in your cart — and your beauty routine — this spring.

Editors' favorite spring beauty

Everpro Gray Away Root Touchup Quick Stick

This root touch-up stick is a reliable, no-fuss way to conceal those telltale roots at home and extend the time between pricey color treatments. Unlike sprays or powders, which can be messy, this stick gives you total control — just use the crayon end to color in your part and flip to the opposite end to blend and sweep away any excess.

Shop TODAY editorial director Adrianna Brach tries the Everpro Gray Away Root Touchup Quick Stick.
Shop TODAY editorial director Adrianna Brach tries the Everpro Gray Away Root Touchup Quick Stick.Courtesy Adrianna Brach

Medicube Collagen Jelly Cream

Don’t let the pink color or jelly consistency scare you off! This K-Beauty ‘jelly cream’ is viral on social media, it’s a celebrity favorite and oh-so-affordable. It’s packed with nourishing ingredients like niacinamide and collagen, which hydrate and even out skin tone over time.

Lucas Papaw Ointment

This multipurpose hack is a universal ointment that people can't seem to get enough of. “I love this for chapped lips, dry cuticles, redness, sunburn and even bug bites,” Brach says. The best part? This smart applicator won’t get your fingers all sticky. And at under $10, the whole family can use it.

E.l.f. Glow Reviver Melting Lip Balm

New lip launch alert! E.l.f. just released a brand-new glossy balm, and we have no doubt it's going to be swiped across every pout this spring. It comes in six colors and a formula that promises a soft finish with a boost of suppleness.

Virtue 6-in-1 Hair Styler

Deal alert! Brach’s go-to styling cream for lazy hair days is currently 25% off on Amazon when you click to apply the coupon. According to the brand, it has a special keratin in it that mimics the natural protein in our hair.

“I use it on day one to air dry, as a leave-in, for dry ends and as a heat protectant,” says Brach. “Or, when my hair is greasy on day three, I put some all over and it almost gives it a texture and beach wave look.”

Bioderma Atoderm Shower and Cleansing Oil

Brach says the Bioderma shower oil pulls double duty, since it’s like a cleanser and body oil in one. She vouches that it’s soothing and moisturizing for itchy and dry skin. It foams up nicely and can even double as a shave oil, the brand shares.

Tree Hut Shea Sugar Exfoliating & Hydrating Body Scrub

You can trust this popular (and former Shop TODAY Beauty Award-winning) body scrub to get your skin spring-ready in no time. Not only will it offer a lovely, spa-like exfoliating experience, but it also comes in dozens of scents to satisfy any nose.

First Aid Beauty KP Bump Eraser

With sunny spring weather ahead of us, you may be ready to take care of the little dry bumps spreading across your skin before shorts season arrives. Use this body scrub to sweep away rough keratosis pilaris patches and leave your body feeling "as soft as a peach," per the brand.

The Ordinary Glycolic Acid 7% Exfoliating Toner

Rid your complexion of winter dullness (and quickly!) with one of the Ordinary's most popular toners. Equipped with glycolic acid and a Tasmanian Pepperberry Derivative, its formulated to instantly boost radiance and improve signs of congestion, per the brand.

Paula’s Choice Retinol Skin-Smoothing Body Treatment

A dermatologist told us that body retinol products are great for treating ashy skin and body acne, fading brown spots and keeping skin smooth and tight. This option from Paula’s Choice contains 0.1% retinol, which is on the gentler end, plus superhero skin care ingredients like shea butter and vitamin C.

Sol de Janeiro Hair & Body Perfume Mist

You don't have a spring or summer getaway planned ... yet? Well, you can at least smell like it. This brand is known for its sweet and sophisticated scents, but this fragrance in particular has vacation vibes written all over it, thanks to notes of vanilla, salted caramel and pistachio.

MSQ Eyelash Comb

Brach says she "cannot put on mascara with out this." Since we discovered the tool last year, this eyelash comb has been a top seller, keeping clumps at bay and perfectly separating lashes every time. Brach says it’s so easy to use — simply hold it at the base of your eye and blink through.

Heeta Hair Scalp Massager

If you’ve been suffering from hair loss, it may be time to incorporate a scalp massager into your hair routine. One Shop TODAY editor tried out this bestselling scalp brush and says it really helps her hair feel cleaner and improve the overall health of her scalp, enabling her to go longer between wash days.

Dr. Groot Miracle in Shower Treatment

This Shop TODAY editor-favorite scalp treatment is a must-have if you want to achieve thicker, softer hair before summer rolls around. Commerce writer Danielle Murphy noticed an immediate difference after adding this to her shower routine, saying it helped her hair feel smoother and cleaner, without sacrificing fullness. "Not only was there zero heaviness, but my hair had volume, without any help from mousse or similar products," she adds.

Commerce writer Danielle Murphy applying the Dr. Groot Scalp Revitalizing Solution.
Commerce writer Danielle Murphy applying the Dr. Groot Scalp Revitalizing Solution.Courtesy of Danielle Murphy

Anua Heartleaf Quercetinol Pore Deep Cleansing Foam

Have you noticed your current face cleanser isn't clearing away all of the makeup and impurities on your skin? Maybe it's time to change things up. This formula not only works to remove debris from deep within your pores, but it's also made to work gently so as not to cause any inflammation, per the brand.

Sacheu Lip Liner Stay-N Peel-Off Stain

With over 10,000 customer ratings, we love this flattering lip stain for all-day color that you can layer your favorite balm or gloss over.

"This peel-off lip stain is a cool new product I found on Amazon," Brach says. "So hydrating and the color really lasts all day long!"

DRMTLGY Anti-Aging Tinted Moisturizer

What doesn't this tinted moisturizer offer? Natural coverage? Check. UVA/UVB protection? Check. Anti-aging benefits? Check. There's no doubt that this No. 1 bestseller is a no-brainer add-to-cart.

Clean Skin Club Clean Towels XL

We discovered the single-use clean skin club towelettes, which come in a bulk pack of 50, on social media. Brach says the idea is that you have a fresh one each time you dry your face. Customers say they’re really great for sensitive skin and when traveling, too (rather than rubbing your face on a hotel towel that’s been who knows where)!

"I thought these were silly at first," Brach confesses. "But they are actually great for days when I have to wash off makeup or I want to do a face mask."

Ouai Hair Oil

This oil is just what you need to boost the hydration your hair lost in the colder months, while at the same time protecting it from UV rays and frizz that's sure to come when the sun and humidity hit. According to the brand, it can also work to repair split ends and is safe to use on color-treated strands.

Alyfini Electric Makeup Brush Cleaner Machine

This is your sign to "spring clean" any dirty brushes that might need a little TLC. After all, dermatologists say you should wash your brushes every 7 to 10 days. If you're not keeping up with that schedule, don't panic — this easy-to-use machine does all the work for you.

Dr. Dennis Gross Alpha Beta Universal Daily Peel

Brach says she has been using this Beauty Award-winning exfoliating peel for ages and calls it "a glow up in a pad."

"I put it on at night and wake up with visibly glowier skin," Brach swears. "It’s like instant gratification skin care."

Laura Geller New York Spackle Primer

"I'm new to makeup primers, and after trying this one from Laura Geller, I don't think I can go back to not using one," admits editor Amanda Fama. She says that the formula lives up to its name and feels "like it literally spackles my skin," while smoothing everything out before she apply layers of makeup. "After wearing this, I've gotten compliments on how even my skin looks."

Revlon One-Step Volumizer Plus 2.0 Hair Dryer and Hot Air Brush

If you want to speed up your hair routine, the Revlon One-Step is about to become your new BFF. It dries hair while creating a smooth finish and adding mega volume at the root. Did we mention it won in Shop TODAY's Beauty Awards two years in a row and has over 500,000 ratings on Amazon?

EltaMD UV Clear Tinted Face Sunscreen

Spring means the daylight is lasting longer each day and more fun in the sun is on the way! Keep your skin protected from UV rays — sans white cast — with this cult-loved tinted sunscreen that has over 19,000 ratings.

Good Molecules Yerba Mate Wake Up Eye Gel

This eye gel is packed with ingredients that can help reduce puffiness and hydrate the under-eye area. The Good Molecules product is a No. 1 bestselling treatment on Amazon and has rave reviews from shoppers who love the formula for its brightening and moisturizing properties.

Meet the experts

  • Adrianna Brach is the editorial director at Shop TODAY, with over a decade of experience as an editor covering beauty, fashion and shopping.
  • Shop TODAY is a team of shopping editors and writers who spend hours every day finding the best new products, tried-and-true favorites and more finds available on Amazon that are worth shopping, according to our high standards.

How we chose

The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time.